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Esports

Minor

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Learn more about our program...

Graceland Esports offers opportunities for students to participate in a competitive environment and represent their university with pride in a new and exciting way. Esports represents yet another way for a diverse range of students to connect with their university and experience even greater value from their college experience. It's about more than just playing video games. Esports students are serious about the game and must develop and hone the necessary skills to be successful as a team. Esports even has direct application in the global workforce beyond graduation.

Offerings
Minor
Field of Study
Business
Format
Lamoni Campus
Curriculum
  • Esports Minor

    A minor in Esports consists of 18 semester hours from the following courses:

    Courses Offered
    • BUAD3210Social Media Marketing
      BUAD3210 Social Media Marketing - 3 s.h.

      This course provides a comprehensive overview, with hands-on experience, of Social Media Marketing. The most basic objectives of the course are to provide students with a broad introduction to social media marketing concepts and techniques using the latest online tools combined with practical "real world" application. There will be an emphasis on strategic use of tools, effective design and contemporary marketing techniques. Students will build and maintain real world marketing campaigns. Prerequisite: BUAD3330 Principles of Marketing or ARTS1680 Computer Graphics for Art & Design or COMM1250 Introduction to Communication Theory.

    • HMSC4100Social Issues in Sport
      HMSC4100 Social Issues in Sport - 3 s.h.

      Sociological analysis of sport in contemporary American society. Focus is upon sport as a form of social interaction, which reflects, reinforces, and helps create basic societal norms, values, attitudes, and beliefs. The impact of sport is analyzed on the basic societal institutions of family, church, school, government, and economics, from a sociological perspective. Prerequisite: Junior standing. ELO4 Global Learning - Innovation.

    • HMSC4350Sport Facility Management
      HMSC4350 Sport Facility Management - 3 s.h.

      Explores problems, principles, and techniques of management, design, and operation of selected elite sport, mass sport and recreation facilities.

    • PHED3410Theory of Coaching
      PHED3410 Theory of Coaching - 2 s.h.

      Knowledge and understanding of the techniques and theory of coaching interscholastic athletics, including professional ethics in coaching.

    • SPMT2700Sport Practicum
      SPMT2700 Sport Practicum - 0-3 s.h.

      The Sport Management Practicum exposes students to a practical learning environment through which they apply classroom theory to sport world reality. The practicum usually occurs on a part – time basis, during the student’s sophomore or junior year, focusing on personal learning objectives. Students complete additional coursework while completing the practicum, and therefore students are encouraged to pursue opportunities on - campus during the semester or off – campus during the summer. The practicum integrates coursework with planned and supervised sport experiences for a total of 120 hours. The practicum can be completed with the Graceland University Athletic Department or other agreed upon organization. Instructor's consent required for registration.

    • SPMT3300Sport Marketing
      SPMT3300 Sport Marketing - 3 s.h.

      An analysis of the field of marketing from a sports perspective with focus on the elements of and development of a marketing plan. Prerequisite: ECON1320.

    • SPMT3400Event Management
      SPMT3400 Event Management - 3 s.h.

      Application and study of the management process to hosting and organizing elite, recreation, and mass sporting events. Includes investigation of social, financial, and environmental factors involved in the process. Prerequisite: BUAD3320.

    BUAD3210Social Media Marketing HMSC4100Social Issues in Sport HMSC4350Sport Facility Management PHED3410Theory of Coaching SPMT2700Sport Practicum SPMT3300Sport Marketing SPMT3400Event Management
    Course Descriptions
    BUAD3210 Social Media Marketing - 3 s.h.

    This course provides a comprehensive overview, with hands-on experience, of Social Media Marketing. The most basic objectives of the course are to provide students with a broad introduction to social media marketing concepts and techniques using the latest online tools combined with practical "real world" application. There will be an emphasis on strategic use of tools, effective design and contemporary marketing techniques. Students will build and maintain real world marketing campaigns. Prerequisite: BUAD3330 Principles of Marketing or ARTS1680 Computer Graphics for Art & Design or COMM1250 Introduction to Communication Theory.

    HMSC4100 Social Issues in Sport - 3 s.h.

    Sociological analysis of sport in contemporary American society. Focus is upon sport as a form of social interaction, which reflects, reinforces, and helps create basic societal norms, values, attitudes, and beliefs. The impact of sport is analyzed on the basic societal institutions of family, church, school, government, and economics, from a sociological perspective. Prerequisite: Junior standing. ELO4 Global Learning - Innovation.

    HMSC4350 Sport Facility Management - 3 s.h.

    Explores problems, principles, and techniques of management, design, and operation of selected elite sport, mass sport and recreation facilities.

    PHED3410 Theory of Coaching - 2 s.h.

    Knowledge and understanding of the techniques and theory of coaching interscholastic athletics, including professional ethics in coaching.

    SPMT2700 Sport Practicum - 0-3 s.h.

    The Sport Management Practicum exposes students to a practical learning environment through which they apply classroom theory to sport world reality. The practicum usually occurs on a part – time basis, during the student’s sophomore or junior year, focusing on personal learning objectives. Students complete additional coursework while completing the practicum, and therefore students are encouraged to pursue opportunities on - campus during the semester or off – campus during the summer. The practicum integrates coursework with planned and supervised sport experiences for a total of 120 hours. The practicum can be completed with the Graceland University Athletic Department or other agreed upon organization. Instructor's consent required for registration.

    SPMT3300 Sport Marketing - 3 s.h.

    An analysis of the field of marketing from a sports perspective with focus on the elements of and development of a marketing plan. Prerequisite: ECON1320.

    SPMT3400 Event Management - 3 s.h.

    Application and study of the management process to hosting and organizing elite, recreation, and mass sporting events. Includes investigation of social, financial, and environmental factors involved in the process. Prerequisite: BUAD3320.

Exceptional Faculty
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Career Growth Ahead

An esports minor from Graceland University can help to prepare you for these careers:

  • Professional Gaming
  • Web and Graphic Designer
  • Esports Event Manager
  • Agent

…and many other exciting fields.

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Tuition & Aid

An education from Graceland is one of the greatest investments you can make but we understand that cost is often a concern. See our direct undergraduate tuition costs, room and board and other student fees and use our tuition calculator to get an estimate of what your cost will be. Find out how what a sample Graceland financial aid award package looks like.

ExpenseAnnual CostSemester Cost
Tuition$31,250$15,625
Room (based on a two-person room)$3,770$1,885
Board$6,040$3,020
Activity Fee $370$185
University Technology Fee$300$150
TOTAL DIRECT COSTS$41,730$20,865
Find out more!