Entrepreneurial Roundtable:
March 30, 2017 at Shaw Family Auditorium


Schedule of Events:

8:30 a.m. - 9:00 a.m. Registration - Shaw Lobby
9:00 a.m. - 9:15 a.m.


9:15 a.m. - 10:15 a.m. Keynote Speaker: Ellis Gorden
10:30 a.m. - 11:20 a.m.

Breakout Session #1:

Mark Campbell - Back of Shaw
Tara Shupe - Carol Hall
Noel Sherer - 140 Shaw

11:30 a.m. - 12:30 p.m. Catered lunch - Shaw Lobby
12:30 p.m. - 1:00 p.m. Sandage School of Business Awards - Shaw Lobby
1:10 p.m. - 2:00 p.m.

Breakout Session #2:

Mark Campbell - Back of Sahw
Noel Sherer - Carol Hall
Jordan Long - Back of Stage

2:10 p.m. - 3:00 p.m.

Breakout Session #3:

Keynote Follow-up - Back of Shaw
Tara Shupe - Carol Hall
Jordan Long - Back of Stage

3:00 p.m. - 3:30 p.m.  Meet and Greet Opportunity - Shaw Lobby


Entrepreneurial Roundtable Keynote - Ellis Gorden


Whether it's heavy equipment or cutting-edge technology, Ellis Gorden is no newcomer to founding and growing successful businesses.

Ellis founded his first business, Centranz, in 1969. The company remains a global leader in the remanufacturing of off-highway transmissions, specializing in Volvo, ZF, Allison, Funk and Fuji. Centranz utilizes a coordinate measuring machine (CMM), which employs the latest 3D technology to perform inspections, verify parts and reverse engineer components. TEM-CO, a subsidiary of Centranz, manufactures TestBox, a revolutionary diagnostic tool that allows users to test transmissions in the field. Its client base includes the Missouri Department of Transportation (MODOT), the Kansas Department of Transportation (KDOT) and the City of Blue Springs.

In November 2012, Ellis founded PocketCake, a mobile app development firm. With a slogan of "you dream it, we'll develop it," PocketCake specializes in custom development for iOS and Android. The company's clients include Sprint, RYCOM, First Baptist Raytown and CCR Roofing. Ellis is also the owner of at least a half dozen other well established businesses ranging from anti-aging products to luxury automobiles to a simple three-step donation kiosk for churches and non-profit organizations. Ellis' friends like to refer to him as a "serial entrepreneur."


Jordan Wayne Long is a performance and video artist originally from Bald Knob, Arkansas. He also co-founded the artist documentary site Half Cut Tea and HCT.Media with fellow artist Matt Glass. HCT.Media's work has been featured on MSNBC, NPR, Huffpost, and The A.V. Club. Clients include The Jim Henson Company, BBC, KCET, LINKTV, PBS and others.

He graduated with his MFA from Cranbrook Academy of Art in 2011. His current work deals with an individual’s relationship to trauma/human condition. He's lectured at several institutions including the museum school (Boston, MA), Performance Space (London, UK), C.O.P.S. (Portland, OR), New Mexico State University, The University of Arkansas, UCLA's CARPA (Los Angeles, CA), KIPVS (Vlissingen, Netherlands) and others.



Noel Sherer is a 1991 Graduate of Graceland University. He holds a Master’s Degree in Health Services Administration, and he has worked for the past 25 years in healthcare and long-term care. He is currently the President of the Board of Directors and owner of Rose Vista CCRC located in Woodbine, IA ; Longview CCRC located in Missouri Valley, IA; and Generations Hospice located in Missouri Valley, IA.  His companies combined employ 282 people and serve 278 residents and tenants.  

Noel has also been very involved in economic development and community betterment. He has served for 12 years on the Woodbine City Council, is the President of the Woodbine Betterment and Development Corporation, and is a current and founding member of the Woodbine Main Street organization. He is also the President of the Board of Directors for the Woodbine Wellness Center project. Noel was instrumental in the planning, organizing, visioning, fund-raising and grant-writing process that led to a downtown district revitalization in Woodbine, IA – which brought $11M of investment into the businesses and historic structures and added much needed jobs and downtown housing apartments. Noel was the Main Street Iowa Volunteer of the year in 2012.



Founder / Photographer / Creative Adventurer

Tara is an international portrait and lifestyle photographer with a passion for travel and adventure. She has stood at the top of the Swiss Alps and walked the streets of France, Spain, Portugal and Italy. She’s been lost in the hills of Ireland and slept on fishing boats across the Balearic Sea. She has zipped through rice patties in Thailand and played tug of war with a baby elephant. She has taught workshops in Belize and given sermons in Africa. She has photographed victims of human trafficking in the Philippines, stayed in villages in Nicaragua and captured portraits in South Korea – all with a resounded question in mind ...

How do I share my passion for being not just a creative, but an adventurous one with others?



Mark Campbell is a NSCA Certified Personal Trainer since 2008, he recently became the First Certified BLACK Rank TRX Training Coach in the MidWest and currently holds the highest level of education offered through TRX and is FMT Level 1 Certified through RockTape.

Mark graduated from Graceland University with a degree in Wellness Program Management and worked at a physical therapy group for 2 years teaching aquatic exercise classes for the Wellness Program. Mark worked as the Movement Coach at CORE Wellness Institute in Lee's Summit, MO where he does personal training and has built his bases in TRX Training for more than 5 years.

Mark is highly passionate and motivated to help others reach their "better" through movement and health. When not coaching clients or coaching classes, he enjoys running, rock climbing, yoga and spending quiet time with his wife and dogs.